Lavango
- Client
- Lavango
- Services
- Brand Identity
- Year
- 2021
Lavango is your competent partner for services such as engineering, welding assemblies, robotization, automation, and the integration of their produced units into production lines. The company operates internationally, delivering reliable and tailored solutions for industrial and maritime needs.
As the designer, my goal was to develop a comprehensive and scalable visual identity that communicates Lavango’s values of expertise, innovation, and precision. The project included the creation of a brandbook, a consistent iconography system, and a custom wordmark that reflects the company’s professionalism and technical strength.
Challenge
Lavango is an international engineering partner for industrial and maritime clients: welding assemblies, robotisation, automation and the integration of these systems into production lines. It needed an identity as precise as its engineering, one that works for international clients.
Approach
We designed a custom wordmark and an LA monogram with engineered, precise geometry, built a brandbook, and created an iconography system, including a dedicated seafood-processing icon set, so complex technical offers could be explained at a glance in presentations, catalogues and on the web.
Result
Lavango now presents itself with the clarity and confidence of an international engineering company.
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